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dlvr.it is an RSS-to-social automation and scheduling service that watches feeds and publishes or queues new items to connected social profiles and pages. It may suit bloggers, publishers, and marketers who want hands-off distribution with controls for frequency, filters, and post formatting. The supplied vendor pages describe paid…

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Profile updated Oct 4, 2026How we evaluate tools
Get to know the toolFeatures · Fit · Things to check

dlvr.it is a social media publishing service centered on RSS feeds. Its official website is dlvrit.com. The vendor describes a workflow in which the service scans selected sites or feeds, detects new items, and posts them to connected social profiles and pages, either immediately or through a queue (dlvr.it, RSS-to-social overview). That makes it different from a general-purpose social planner: the primary input is a feed, although the product also documents manual posts and curated items.

The supplied vendor pages were retrieved for this profile on October 30, 2026. They describe features and a paid-plan structure, but they do not state an explicit product lifecycle status, and this profile is based on documentation rather than hands-on testing. An accessible vendor page is not proof that every listed integration still works.

What dlvr.it does

dlvr.it sits in the distribution part of a social workflow. A blogger or publisher publishes an item to an RSS feed; dlvr.it checks that feed and sends new items to social accounts according to rules for timing, frequency, and formatting. The support documentation lists three content sources: New Post for a manually created update, Automate for RSS-to-social, and Curate for finding and manually selecting content from a feed or browser add-on (dlvr.it support, Using dlvr.it to Automatically Optimize your Social Media Posting). It also distinguishes a Queue that drips posts out on a daily schedule from Automation that posts new feed items under preset rules.

Feed checking is not instant. The support article says dlvr.it looks for new items every 15 to 30 minutes, depending on the plan (dlvr.it support). That interval is an operational detail worth noting for time-sensitive news or campaigns.

Publishing controls rather than a full planning suite

The vendor emphasizes controls around volume and presentation: frequency controls, scheduling and filters, custom post text, images, auto-hashtags, and short links (dlvr.it, Auto Post RSS Feeds to Twitter). A user can post new RSS items immediately or queue them for later. The supplied material is focused on publishing and queue management; it does not document approval chains, shared editorial calendars, or team roles. Those are unknown in this evidence, not established absences.

Who it fits

The clearest fit is a publisher, blogger, or marketer who already produces content in an RSS feed and wants new items distributed without manually recreating each post. dlvr.it’s own pages describe sharing news, blog posts, and photos with friends and followers, and say the service is used by publishers and marketers (dlvr.it, RSS-to-social overview). The fit depends less on job title than on workflow: a steady feed and a need for repeatable social distribution.

  • Bloggers and content publishers: A well-formed RSS feed can supply the queue automatically. The vendor positions the product around blogs, news, and photos, so this is the most direct use case supported by the supplied material.
  • Marketers handling several profiles or pages: The paid-plan feature list mentions posting to 12+ social networks and connecting Twitter, Instagram, and Pinterest (dlvr.it, Annual Plan). This suggests multi-channel distribution, but the pages do not map each network to a specific account type or post format.
  • Creators and freelancers: The tool may suit a creator who already uses feeds and wants a hands-off publishing queue. It is a weaker fit for someone who needs visual planning, client approvals, or detailed campaign reporting, because those workflows are not documented in the supplied pages.
  • Small teams: A small team could use dlvr.it as a shared publishing pipe, but the supplied evidence does not establish seat counts, roles, permissions, or approval features. Team suitability should be confirmed rather than assumed from the ability to connect multiple social accounts.

Features and platform support

The product’s main features cluster around feed ingestion, queueing, scheduling, and post formatting. The support article describes feed polling, automated posting, and a queue; the marketing pages add frequency controls, filters, custom text and images, auto-hashtags, and short links (dlvr.it support; dlvr.it, Auto Post RSS Feeds to Twitter). The Annual Plan page lists additional paid-plan capabilities, including optimized schedules, engagement stats, automated text editing, recycling content, sharing best posts multiple times, high-speed feed updates, and posting to 12+ social networks. The Plus tier is listed with EverQueue, Categories, and Bulk Import (dlvr.it, Annual Plan).

Platform support needs careful reading. The supplied pages name Twitter/X, Facebook, and LinkedIn in the RSS-to-social pages and add Instagram and Pinterest in the paid-plan feature list (dlvr.it, Auto Post RSS Feeds to Twitter; dlvr.it, Annual Plan). They do not consistently state whether a connection is to a personal profile, a business page, a creator account, or a company page. They also do not specify every content format for each network. The matrix below records only what the supplied text supports; unknown fields are not evidence that a feature is unsupported.

Documented platform coverage in supplied dlvr.it material
PlatformAccount typeContent formatFeatureSupport modePlan requirementSource
X (Twitter)Not specifiedRSS feed item; custom text, image, hashtag, and short-link controls are described at product levelAuto-post RSS items; queue or post nowDirect publishing documentedNot specified in supplied pagesdlvr.it
FacebookProfiles and pages referred to broadly; platform-specific mapping not statedRSS feed item; product-level formatting controlsAuto-post RSS itemsDirect publishing documentedNot specified in supplied pagesdlvr.it
LinkedInNot specifiedRSS feed item; format not specifiedAuto-post RSS itemsDirect publishing documentedNot specified in supplied pagesdlvr.it
InstagramNot specifiedNot specifiedConnect InstagramSupport listed; publishing mode not detailedPaid plans, per feature listdlvr.it
PinterestNot specifiedPhotosPost Pinterest PhotosSupport listed; workflow not detailedPaid plans, per feature listdlvr.it

The Annual Plan page’s feature list also mentions Google+, a legacy network. That entry should be treated as stale evidence rather than proof of a current integration, and it is a reason to verify the live account connection screen before relying on the full network list (dlvr.it, Annual Plan).

Pricing structure and practical cost

The supplied evidence establishes a paid-plan structure, not a complete price list. The Annual Plan page says all dlvr.it paid plans include a set of features, while Plus adds EverQueue, Categories, and Bulk Import (dlvr.it, Annual Plan). It does not provide a price, currency, billing period, included channel count, seat allowance, or add-on pricing in the supplied text. A free plan or free trial is also not established by these pages.

Because no rates or allowances are available, a worked monthly cost cannot be calculated from the supplied material without inventing assumptions. A reader comparing plans should obtain the current official pricing page and confirm: the monthly or annual charge, currency and taxes, how many social profiles or pages are included, whether every named network is available on the intended tier, how feed polling and posting volume change by plan, and whether EverQueue, Categories, or Bulk Import are required for the intended workflow. A plan table with prices would be misleading here, so this profile does not include one.

One practical budgeting point is that the product is priced around publishing capacity and plan features rather than a one-time license. The vendor’s own feature list separates general paid-plan features from Plus-only features, so the cost question is not only how much the subscription is, but which tier contains the controls a team needs. The answer is not available in the supplied evidence.

Strengths, limitations, and trade-offs

The strongest documented advantage is workflow leverage: once a feed is connected, new items can be posted without rebuilding each update by hand. The service combines that automation with queueing, scheduling, filters, and post-formatting controls, which gives a publisher more control than a simple feed-to-account bridge (dlvr.it, RSS-to-social overview; dlvr.it, Auto Post RSS Feeds to Twitter). For a blog or news site with a stable feed, that can reduce repetitive publishing work and keep social profiles supplied with current items.

There are also material limits to check. Feed polling occurs every 15 to 30 minutes depending on plan, so it is not a real-time publishing system (dlvr.it support). The supplied documentation does not establish team roles, approvals, or collaboration features. Platform pages name several networks but rarely define account types or formats, and plan requirements are not mapped network by network. The presence of a legacy Google+ item on the Annual Plan page suggests that some vendor copy may be outdated, so current integrations should be tested rather than inferred from a logo list. Engagement stats are listed as a paid feature, but no reporting scope, date range, or metric definitions are supplied.

What to confirm before committing

  • Which social accounts, and which account types, can be connected today for the intended networks.
  • Whether the desired post format, such as a link post with a custom image, is supported on each network.
  • The price, billing period, currency, included profiles/pages, and any usage limits.
  • The feed polling interval and posting frequency controls on the plan being considered.
  • Whether EverQueue, Categories, Bulk Import, or recycling features are needed, and whether they require Plus.
  • Whether engagement stats are sufficient for reporting, or whether a separate analytics tool is needed.

Evidence scope and next checks

This profile is based on four supplied vendor and support pages retrieved on October 30, 2026. It documents what those pages say about feed automation, publishing controls, plan structure, and platform names. It does not reflect a hands-on trial, an independent security review, or a test of every integration. Pricing and account support are the largest gaps: the supplied pages describe paid plans but do not provide rates, seat limits, or complete account-type mappings.

A practical next step is to verify the current official pricing and connection screens, then run a small test feed through the intended networks before committing a team workflow. Check the feed-polling interval, custom formatting, filters, and reporting on the specific plan. If the workflow depends on multiple team members, approvals, or detailed analytics, confirm those requirements separately; the supplied documentation does not establish them for dlvr.it.

Frequently asked questions

Does dlvr.it have a free plan?

The supplied vendor pages describe paid plans but do not establish a free plan or free trial. Check the official pricing page before assuming a no-cost tier.

Which social networks can dlvr.it publish to?

The supplied pages name X/Twitter, Facebook, LinkedIn, Instagram, and Pinterest, and refer to 12+ networks. Account types, formats, and current availability are not fully specified, so verify each connection.

How quickly does dlvr.it post a new feed item?

Its support article says feeds are checked every 15 to 30 minutes, depending on plan. It is not described as real-time.

Can a team use dlvr.it for approvals?

The supplied documentation does not describe approval workflows, roles, or seat limits. Team fit is therefore unconfirmed.

Is dlvr.it only an RSS tool?

No. The support article also describes manually created New Posts and Curate content sources, alongside RSS-to-social automation.

Sources & further reading

  1. dlvr.it, Auto Post RSS Feeds to Twitter and Facebook - dlvr.it, https://dlvrit.com/rss-feeds-to-twitter-facebook/
  2. dlvr.it Support, Using dlvr.it to Automatically Optimize your Social Media Posting, https://support.dlvrit.com/hc/en-us/articles/216137677-Using-dlvr-it-to-Automatically-Optimize-your-Social-Media-Posting
  3. dlvr.it, Auto Post RSS Feeds to Twitter - dlvr.it, https://dlvrit.com/rss-to-twitter/
  4. dlvr.it, Annual Plan - dlvr.it, https://dlvrit.com/annual-plan/

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